/* ===========================================================
   i7 Posicionamento Digital — design system
   =========================================================== */

:root{
  --sans: 'Manrope', system-ui, -apple-system, sans-serif;
  --serif: 'Playfair Display', Georgia, serif;

  --ink: #15110B;
  --ink-soft: #6B6153;
  --cream: #FAF6EE;
  --paper: #FFFFFF;
  --line: rgba(21,17,11,.10);

  --dark-bg: #100D08;
  --dark-bg-2: #1B1509;
  --dark-line: rgba(255,255,255,.10);
  --dark-text: #F3ECDD;
  --dark-text-soft: rgba(243,236,221,.62);

  --gold: #D9A441;
  --gold-light: #F2C96B;
  --gold-deep: #8A611F;

  --radius: 18px;
  --ease: cubic-bezier(.16,.84,.32,1);
}

*{ box-sizing: border-box; }
html{ scroll-behavior: smooth; }
body{
  margin: 0;
  font-family: var(--sans);
  background: var(--cream);
  color: var(--ink);
  -webkit-font-smoothing: antialiased;
  overflow-x: hidden;
}
img{ max-width: 100%; display: block; }
a{ color: inherit; text-decoration: none; }
h1,h2,h3,p{ margin: 0; }
.serif-it{ font-family: var(--serif); font-style: italic; font-weight: 600; }
.accent{ color: var(--gold-deep); }
.theme-dark .accent{ color: var(--gold-light); }

@media (prefers-reduced-motion: reduce){
  html{ scroll-behavior: auto; }
  *{ animation-duration: .001ms !important; animation-iteration-count: 1 !important; transition-duration: .001ms !important; }
}

/* ---------- grain ---------- */
.grain{
  position: fixed; inset: 0; z-index: 9998; pointer-events: none;
  opacity: .035; mix-blend-mode: overlay;
  background-image: url("data:image/svg+xml,%3Csvg xmlns='http://www.w3.org/2000/svg' width='140' height='140'%3E%3Cfilter id='n'%3E%3CfeTurbulence type='fractalNoise' baseFrequency='0.9' numOctaves='2' stitchTiles='stitch'/%3E%3C/filter%3E%3Crect width='100%25' height='100%25' filter='url(%23n)'/%3E%3C/svg%3E");
}

/* ---------- custom cursor ---------- */
.cursor-dot, .cursor-ring{
  position: fixed; top: 0; left: 0; pointer-events: none; z-index: 9999;
  border-radius: 50%; transform: translate(-50%,-50%);
  transition: opacity .2s;
}
.cursor-dot{ width: 6px; height: 6px; background: var(--gold); opacity: 0; }
.cursor-ring{ width: 34px; height: 34px; border: 1.5px solid var(--gold-deep); opacity: 0; transition: width .25s var(--ease), height .25s var(--ease), border-color .25s, opacity .2s; }
.cursor-ring.is-hover{ width: 54px; height: 54px; border-color: var(--gold); }
@media (hover: none), (pointer: coarse){
  .cursor-dot, .cursor-ring{ display: none; }
}
/* o cursor nativo some só quando o cursor customizado realmente assume —
   ponteiro fino sem preferência por menos movimento */
@media (hover: hover) and (pointer: fine){
  body.has-custom-cursor, body.has-custom-cursor a, body.has-custom-cursor button,
  body.has-custom-cursor [data-hover]{ cursor: none; }
}

/* ---------- foco de teclado ---------- */
a:focus-visible, button:focus-visible, summary:focus-visible, [tabindex]:focus-visible{
  outline: 2px solid var(--gold);
  outline-offset: 3px;
  border-radius: 4px;
}
.skip-link{
  position: absolute; left: 12px; top: -60px; z-index: 10000;
  background: var(--gold); color: var(--ink); padding: 10px 16px;
  border-radius: 8px; font-weight: 700; font-size: .9rem;
  transition: top .25s var(--ease);
}
.skip-link:focus-visible{ top: 12px; }

/* ---------- reveal ---------- */
.reveal{ opacity: 0; transform: translateY(22px); transition: opacity .8s var(--ease), transform .8s var(--ease); }
.reveal.is-visible{ opacity: 1; transform: translateY(0); }

/* ===========================================================
   NAV
   =========================================================== */
.nav{
  position: fixed; top: 0; left: 0; right: 0; z-index: 500;
  display: flex; align-items: center; justify-content: space-between;
  padding: 18px clamp(20px, 5vw, 56px);
  background: rgba(16,13,8,.0);
  transition: background .35s var(--ease), padding .35s var(--ease), backdrop-filter .35s;
}
.nav.is-scrolled{
  background: rgba(16,13,8,.86);
  backdrop-filter: blur(10px);
  padding: 12px clamp(20px, 5vw, 56px);
  box-shadow: 0 1px 0 var(--dark-line);
}
.nav-logo img{ height: 40px; width: auto; }
.nav-links{ display: flex; gap: 30px; }
.nav-links a{
  font-size: .92rem; font-weight: 600; color: var(--dark-text);
  opacity: .82; position: relative; padding: 4px 0;
}
.nav-links a:hover{ opacity: 1; }
.nav-links a::after{
  content: ''; position: absolute; left: 0; bottom: 0; width: 0; height: 1px;
  background: var(--gold); transition: width .3s var(--ease);
}
.nav-links a:hover::after{ width: 100%; }
.nav-cta{
  font-size: .84rem; font-weight: 700; color: var(--ink);
  background: linear-gradient(135deg, var(--gold-light), var(--gold-deep));
  padding: 11px 20px; border-radius: 999px; white-space: nowrap;
  transition: transform .25s var(--ease), box-shadow .25s var(--ease);
}
.nav-cta:hover{ transform: translateY(-2px); box-shadow: 0 10px 24px rgba(217,164,65,.35); }
.nav-toggle{
  display: none; flex-direction: column; gap: 5px; background: none; border: 0; cursor: pointer; padding: 8px;
}
.nav-toggle span{ width: 22px; height: 2px; background: var(--dark-text); border-radius: 2px; }

@media (max-width: 860px){
  .nav-links{
    position: fixed; top: 0; right: 0; height: 100vh; width: min(78vw, 320px);
    background: var(--dark-bg); flex-direction: column; justify-content: center; gap: 26px;
    padding: 0 40px; transform: translateX(100%); transition: transform .4s var(--ease);
  }
  .nav-links.is-open{ transform: translateX(0); }
  .nav-cta{ display: none; }
  .nav-toggle{ display: flex; }
}

/* ===========================================================
   SECTION THEMES
   =========================================================== */
.section{ padding: clamp(80px, 12vw, 140px) clamp(20px, 6vw, 80px); }
.theme-light{ background: var(--cream); color: var(--ink); }
.theme-dark{ background: var(--dark-bg); color: var(--dark-text); }
.theme-gold{ background: linear-gradient(120deg, var(--gold-deep), var(--gold)); color: var(--ink); }

.kicker{
  display: inline-block; font-size: .78rem; font-weight: 700; letter-spacing: .12em;
  text-transform: uppercase; color: var(--gold-deep); margin-bottom: 16px;
}
.theme-dark .kicker{ color: var(--gold-light); }
.section-title{
  font-size: clamp(1.9rem, 3.4vw, 2.9rem); font-weight: 700; line-height: 1.16;
  letter-spacing: -.01em; max-width: 820px;
}

/* ===========================================================
   HERO
   =========================================================== */
.hero{
  min-height: 100vh; display: flex; flex-direction: column; justify-content: center;
  padding: 140px clamp(20px, 6vw, 80px) 90px; position: relative; overflow: hidden;
}
.hero-photo{
  position: absolute; inset: 0; z-index: 0;
  background-image:
    linear-gradient(90deg, var(--dark-bg) 0%, var(--dark-bg) 8%, rgba(16,13,8,.92) 30%, rgba(16,13,8,.6) 48%, rgba(16,13,8,.18) 64%, rgba(16,13,8,.05) 78%),
    linear-gradient(0deg, var(--dark-bg) 0%, rgba(16,13,8,0) 22%, rgba(16,13,8,0) 78%, var(--dark-bg) 100%),
    url('assets/img/iris-hero.jpg');
  background-repeat: no-repeat;
  background-size: cover, cover, cover;
  background-position: center, center, right center;
}
@media (max-width: 760px){
  .hero-photo{
    background-image:
      linear-gradient(180deg, var(--dark-bg) 0%, rgba(16,13,8,.72) 48%, rgba(16,13,8,.93) 76%, var(--dark-bg) 100%),
      url('assets/img/iris-hero.jpg');
    background-size: cover, cover;
    background-position: center, 72% center;
  }
}
.hero-glow{
  position: absolute; top: -20%; right: -10%; width: 60vw; height: 60vw; max-width: 900px; max-height: 900px;
  background: radial-gradient(circle, rgba(217,164,65,.14), transparent 65%);
  pointer-events: none; z-index: 1;
}
.hero-lines{ position: absolute; inset: 0; z-index: 1; opacity: .4; pointer-events: none; }
.hero-inner{ position: relative; z-index: 2; max-width: 1200px; margin: 0 auto; width: 100%; }
.hero-kicker{
  display: inline-block; font-size: .82rem; font-weight: 700; letter-spacing: .12em;
  text-transform: uppercase; color: var(--gold-light); margin-bottom: 26px;
}
.hero-title{
  font-size: clamp(2.1rem, 3.9vw, 3.6rem); font-weight: 700;
  line-height: 1.14; letter-spacing: -.015em; max-width: 760px;
  text-wrap: balance;
}
.hero-sub{
  margin-top: 28px; font-size: clamp(1.05rem, 1.4vw, 1.3rem);
  color: var(--dark-text-soft); max-width: 560px;
}
.hero-cta-wrap{ margin-top: 44px; }
.micro-copy{ margin-top: 16px; font-size: .86rem; color: var(--dark-text-soft); }

/* ===========================================================
   BUTTONS
   =========================================================== */
.btn-primary, .btn-outline, .btn-dark{
  display: inline-flex; align-items: center; gap: 10px;
  font-weight: 700; font-size: .98rem; border-radius: 999px;
  padding: 16px 28px; transition: transform .3s var(--ease), box-shadow .3s var(--ease), background .3s;
}
.btn-primary{
  color: var(--ink); background: linear-gradient(135deg, var(--gold-light), var(--gold-deep));
  box-shadow: 0 14px 30px rgba(217,164,65,.22);
}
.btn-primary:hover{ transform: translateY(-3px); box-shadow: 0 18px 36px rgba(217,164,65,.38); }
.btn-outline{
  color: var(--ink); background: transparent; border: 1.5px solid var(--ink);
}
.theme-dark .btn-outline{ color: var(--dark-text); border-color: var(--dark-line); }
.btn-outline:hover{ background: var(--ink); color: var(--cream); }
.theme-dark .btn-outline:hover{ background: var(--dark-text); color: var(--ink); border-color: var(--dark-text); }
.btn-dark{
  color: var(--dark-text); background: var(--ink);
}
.btn-dark:hover{ transform: translateY(-3px); box-shadow: 0 18px 36px rgba(0,0,0,.28); }
.btn-arrow{ transition: transform .3s var(--ease); }
.btn-primary:hover .btn-arrow, .btn-dark:hover .btn-arrow, .btn-outline:hover .btn-arrow{ transform: translateX(4px); }

/* ===========================================================
   MARQUEE
   =========================================================== */
.marquee{ overflow: hidden; padding: 16px 0; white-space: nowrap; }
.marquee-track{ display: inline-flex; width: max-content; animation: marquee 54s linear infinite; will-change: transform; }
.marquee-track span{
  font-size: .95rem; font-weight: 700; letter-spacing: .04em; padding-right: 12px; flex: none;
}
.marquee-track i{ font-style: normal; opacity: .55; }
/* 6 cópias idênticas no HTML: desloca por 1/6 da trilha, então a cópia
   seguinte cai exatamente onde a primeira começou — sem vão em branco
   mesmo em monitores ultra-wide, onde 2 cópias não bastam pra cobrir a tela. */
@keyframes marquee{ from{ transform: translateX(0); } to{ transform: translateX(calc(-100% / 6)); } }
@media (prefers-reduced-motion: reduce){
  .marquee-track{ animation: none; }
}

/* ===========================================================
   BENEFÍCIOS — bento
   =========================================================== */
.bento{ display: grid; grid-template-columns: repeat(3, 1fr); gap: 22px; max-width: 1200px; margin: 0 auto; }
.bento-card{
  background: var(--paper); border: 1px solid var(--line); border-radius: var(--radius);
  padding: 34px 28px; transition: transform .35s var(--ease), box-shadow .35s var(--ease);
}
.bento-card:hover{ transform: translateY(-6px); box-shadow: 0 20px 40px rgba(21,17,11,.08); }
.bc-icon{
  display: inline-flex; width: 46px; height: 46px; border-radius: 12px; align-items: center; justify-content: center;
  color: var(--gold-deep); background: rgba(217,164,65,.12); margin-bottom: 20px;
}
.bc-icon svg{ width: 22px; height: 22px; }
.bento-card h3{ font-size: 1.15rem; font-weight: 700; margin-bottom: 10px; line-height: 1.3; }
.bento-card p{ font-size: .95rem; color: var(--ink-soft); line-height: 1.55; }

@media (max-width: 860px){ .bento{ grid-template-columns: 1fr; } }

/* ===========================================================
   SOBRE
   =========================================================== */
.about-inner{
  max-width: 1200px; margin: 0 auto; display: grid; grid-template-columns: 1.1fr .9fr; gap: 60px; align-items: center;
}
.about-p{ margin-top: 22px; font-size: 1.05rem; color: var(--dark-text-soft); max-width: 480px; line-height: 1.6; }
.about-text .btn-outline{ margin-top: 34px; }

.about-visual{ position: relative; max-width: 460px; margin: 0 auto 40px; }
.about-photo{
  border-radius: var(--radius); overflow: hidden;
  border: 1px solid var(--dark-line);
  box-shadow: 0 30px 70px rgba(0,0,0,.4);
  aspect-ratio: 1100 / 1031;
}
.about-photo img{ width: 100%; height: 100%; object-fit: cover; display: block; }

.funnel-viz{
  background: var(--dark-bg-2); border: 1px solid var(--dark-line); border-radius: var(--radius);
  padding: 32px; display: flex; flex-direction: column; gap: 18px;
}
.fv-row{ display: flex; align-items: center; gap: 14px; }
.fv-row span{ width: 78px; font-size: .8rem; color: var(--dark-text-soft); text-transform: uppercase; letter-spacing: .06em; flex-shrink: 0; }
.fv-row i{
  display: block; height: 10px; border-radius: 6px;
  background: linear-gradient(90deg, var(--gold-light), var(--gold-deep));
}
.fv-cap{ display: block; margin-top: 4px; font-size: .85rem; color: var(--dark-text-soft); font-style: italic; }

.funnel-float{
  position: absolute; left: -34px; bottom: -34px; width: min(250px, 76%);
  background: rgba(27, 21, 9, .74);
  backdrop-filter: blur(16px); -webkit-backdrop-filter: blur(16px);
  border-color: rgba(255,255,255,.14);
  padding: 22px 22px 20px; gap: 12px;
  box-shadow: 0 24px 48px rgba(0,0,0,.4);
}
.funnel-float .fv-row span{ width: 60px; font-size: .68rem; }
.funnel-float .fv-cap{ font-size: .76rem; line-height: 1.4; }

@media (max-width: 900px){ .about-inner{ grid-template-columns: 1fr; } }
@media (max-width: 560px){
  .funnel-float{ left: 14px; right: 14px; bottom: -26px; width: auto; }
}

/* ===========================================================
   SERVIÇOS
   =========================================================== */
.services-head{ max-width: 720px; margin: 0 auto 56px; text-align: left; }
.services-sub{ margin-top: 18px; font-size: 1.05rem; color: var(--ink-soft); }
.service-grid{
  display: grid; grid-template-columns: repeat(2, 1fr); gap: 24px; max-width: 1200px; margin: 0 auto;
}
.service-card{
  position: relative; background: var(--paper); border: 1px solid var(--line); border-radius: var(--radius);
  padding: 36px; transition: transform .35s var(--ease), box-shadow .35s var(--ease);
}
.service-card:hover{ transform: translateY(-6px); box-shadow: 0 22px 44px rgba(21,17,11,.08); }
.sv-num{ position: absolute; top: 28px; right: 32px; font-size: 1.4rem; color: rgba(217,164,65,.4); }
.sv-icon{
  display: inline-flex; width: 50px; height: 50px; border-radius: 14px; align-items: center; justify-content: center;
  color: var(--gold-deep); background: rgba(217,164,65,.12); margin-bottom: 22px;
}
.sv-icon svg{ width: 24px; height: 24px; }
.service-card h3{ font-size: 1.2rem; font-weight: 700; margin-bottom: 10px; }
.service-card p{ font-size: .96rem; color: var(--ink-soft); line-height: 1.6; max-width: 380px; }

@media (max-width: 860px){ .service-grid{ grid-template-columns: 1fr; } }

/* ===========================================================
   AFIRMAÇÃO
   =========================================================== */
.statement{ text-align: center; padding: clamp(100px, 14vw, 160px) clamp(20px, 6vw, 80px); }
.statement-title{
  font-size: clamp(2rem, 4vw, 3.2rem); font-weight: 700; line-height: 1.18; max-width: 880px; margin: 0 auto;
}
.statement-p{ margin: 24px auto 40px; font-size: 1.1rem; color: var(--dark-text-soft); max-width: 560px; }

/* ===========================================================
   FOCO
   =========================================================== */
.focus-head{ max-width: 760px; margin: 0 auto 50px; }
.focus-sub{ margin-top: 18px; font-size: 1.05rem; color: var(--ink-soft); }
.focus-grid{ display: grid; grid-template-columns: repeat(2, 1fr); gap: 24px; max-width: 1000px; margin: 0 auto; }
.focus-card{
  background: var(--paper); border: 1px solid var(--line); border-radius: var(--radius); padding: 36px;
  transition: transform .35s var(--ease), box-shadow .35s var(--ease);
}
.focus-card:hover{ transform: translateY(-6px); box-shadow: 0 22px 44px rgba(21,17,11,.08); }
.fc-icon{
  display: inline-flex; width: 50px; height: 50px; border-radius: 14px; align-items: center; justify-content: center;
  color: var(--gold-deep); background: rgba(217,164,65,.12); margin-bottom: 20px;
}
.fc-icon svg{ width: 24px; height: 24px; }
.focus-card h3{ font-size: 1.15rem; font-weight: 700; margin-bottom: 10px; }
.focus-card p{ font-size: .95rem; color: var(--ink-soft); line-height: 1.6; }
.focus-cta{ display: flex; justify-content: center; margin: 48px auto 0; width: fit-content; }

@media (max-width: 860px){ .focus-grid{ grid-template-columns: 1fr; } }

/* ===========================================================
   DEPOIMENTOS
   =========================================================== */
.testi-head{ max-width: 760px; margin: 0 auto 50px; }
.testi-grid{ display: grid; grid-template-columns: repeat(3, 1fr); gap: 22px; max-width: 1200px; margin: 0 auto; }
.testi-card{
  background: var(--dark-bg-2); border: 1px solid var(--dark-line); border-radius: var(--radius);
  padding: 30px; display: flex; flex-direction: column; transition: transform .35s var(--ease);
}
.testi-card:hover{ transform: translateY(-6px); }
.testi-stars{ color: var(--gold); letter-spacing: 3px; font-size: .95rem; margin-bottom: 18px; }
.testi-quote{ font-size: .98rem; line-height: 1.65; color: var(--dark-text-soft); flex-grow: 1; }
.testi-quote .hl{ color: var(--gold-light); font-style: normal; font-weight: 600; }
.testi-who{ margin-top: 22px; padding-top: 18px; border-top: 1px solid var(--dark-line); display: flex; flex-direction: column; }
.tw-name{ font-weight: 700; color: var(--dark-text); }
.tw-biz{ font-size: .85rem; color: var(--gold-light); }
.testi-cta{ display: flex; justify-content: center; margin: 50px auto 0; width: fit-content; }

@media (max-width: 900px){ .testi-grid{ grid-template-columns: 1fr; } }

/* ===========================================================
   ÚLTIMA CHAMADA
   =========================================================== */
.final-cta{ text-align: center; padding: clamp(100px, 14vw, 160px) clamp(20px, 6vw, 80px); }
.final-cta .kicker{ color: rgba(21,17,11,.6); }
.final-title{ font-size: clamp(2rem, 4vw, 3.1rem); font-weight: 700; line-height: 1.18; max-width: 840px; margin: 0 auto; }
.final-p{ margin: 24px auto 40px; font-size: 1.08rem; color: rgba(21,17,11,.72); max-width: 560px; }

/* ===========================================================
   FOOTER
   =========================================================== */
.footer{ background: var(--ink); color: var(--dark-text); padding: 70px clamp(20px, 6vw, 80px) 30px; }
.footer-top{
  max-width: 1200px; margin: 0 auto; display: grid; grid-template-columns: 1.4fr 1fr 1fr; gap: 40px;
  padding-bottom: 44px; border-bottom: 1px solid var(--dark-line);
}
.footer-brand img{ height: 44px; filter: brightness(1.1); margin-bottom: 14px; }
.footer-brand p{ color: var(--dark-text-soft); font-size: .92rem; }
.footer-col h4{ font-size: .8rem; letter-spacing: .1em; text-transform: uppercase; color: var(--gold-light); margin-bottom: 18px; }
.footer-col{ display: flex; flex-direction: column; gap: 12px; }
.footer-col a, .footer-static{ font-size: .95rem; color: var(--dark-text-soft); transition: color .25s; }
.footer-col a:hover{ color: var(--dark-text); }
.footer-bottom{ max-width: 1200px; margin: 24px auto 0; font-size: .82rem; color: var(--dark-text-soft); text-align: center; }

@media (max-width: 760px){ .footer-top{ grid-template-columns: 1fr; gap: 30px; } }

/* ===========================================================
   WHATSAPP FLUTUANTE
   =========================================================== */
.whatsapp-fab{
  position: fixed; right: 22px; bottom: 22px; z-index: 700;
  width: 58px; height: 58px; border-radius: 50%;
  display: flex; align-items: center; justify-content: center;
  background: #25D366; color: #fff;
  box-shadow: 0 10px 26px rgba(0,0,0,.32), 0 0 0 2px rgba(217,164,65,.4);
  transform: translateY(120px) scale(.9); opacity: 0; pointer-events: none;
  transition: transform .5s var(--ease), opacity .4s var(--ease), box-shadow .3s;
}
.whatsapp-fab.is-visible{ transform: translateY(0) scale(1); opacity: 1; pointer-events: auto; }
.whatsapp-fab:hover{ transform: translateY(-4px) scale(1.04); box-shadow: 0 16px 34px rgba(0,0,0,.36), 0 0 0 2px var(--gold); }
.wa-pulse{
  position: absolute; inset: 0; border-radius: 50%;
  border: 2px solid #25D366; opacity: 0;
  animation: waPulse 2.6s ease-out infinite;
}
@keyframes waPulse{
  0% { transform: scale(1); opacity: .55; }
  100% { transform: scale(1.55); opacity: 0; }
}
@media (prefers-reduced-motion: reduce){
  .whatsapp-fab{ transition: opacity .3s; transform: none; }
  .wa-pulse{ display: none; }
}
@media (max-width: 560px){
  .whatsapp-fab{ right: 16px; bottom: 16px; width: 52px; height: 52px; }
}